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2020 Data Book.
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Annual Data Report

A look into the trends, stats, and key insights that defined 2021 and will define winery DTC for years to come.

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Everything You Need to Know about Campaigns on Commerce7

At Commerce7 we know email marketing is a key component of your DTC business. Using email to communicate with your customers creates a channel to promote your products and an opportunity to engage with your customers. When this is done right, your email marketing efforts should be driving between 20-30% of your total ecommerce revenue.

By Karen Urquhart
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Ebook: The Data That's Changing Winery DTC 2021

2021 was a great year for many in the wine industry. The ecommerce channel, which saw great growth during 2020, has pulled back to a now much higher baseline. This growth combined with tasting rooms being open again has resulted in a stellar year for direct-to-consumer sales. Through this report, our team examines and illustrates the trends, stats, and key insights we’ve found through analyzing our aggregate data across our 750+ winery client base.

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