Updates
See the latest and greatest from Commerce7, including product improvements and feature releases.
All Updates
Update
Packing Slips
Packing slips now show your company address, order channel, total item count, requested ship date (if it exists), customer email, and club membership status.
Update
PDF Receipts
Printed and emailed receipts now show your company address, order channel, requested ship date, customer email, and club membership status. Guests get clearer records, and your team spends less time answering questions about past orders.
New Feature
Ask Pip

Get instant answers from your Commerce7 data without pulling a single report.
What's New
Pip is an AI powered data assistant built directly into Commerce7 that lets anyone on your team ask questions about your business and get instant, plain-language answers. Instead of pulling reports, you can ask things like "how is my club performing this month" or "what was my busiest tasting day last quarter" and get an answer immediately. Pip draws from every data point available in Commerce7, including sales, reservations, club metrics, and more, so every answer is grounded in your actual numbers. Because it lives inside the platform, there is no switching tools or exporting data, your team gets the insight right where they are already working.
For more details, visit our documentation.
New Feature
Dynamic Cart Upsells

Let the personalization engine surface the most relevant wine for each customer at checkout, so your upsells convert without any manual merchandising.
What's New
Instead of showing the same hand-picked product to every customer, the engine selects the most relevant wine for each individual at checkout based on their full purchase history and what is already in their cart. The result is a suggestion that feels timely and personal rather than generic, without any time spent maintaining static upsell products that go stale. Higher relevance at checkout means more add-to-carts and a higher average order value across your store.
For more details, visit our documentation.
New Feature
Zip Code Radius Search

Build customer lists based on proximity to any zip or postal code, so your outreach reaches the people who are actually close enough to show up.
What's New
Radius Search lets you build customer lists based on proximity to any zip or postal code, so you are no longer limited to filtering by state or region. That means event invitations, tasting room promotions, and club offers can reach the customers who are actually close enough to show up. Your hyper-local lists feed directly into campaigns and automations, making every send more relevant and every dollar work harder.
Supported across USA, Canada, Australia, New Zealand, and South Africa.
New Feature
SMS Opt-In

Start building a compliant SMS subscriber list today, at every moment customers are most engaged.
What's New
SMS consent is captured at checkout, club signup, and reservation booking, growing your subscriber list at the moments customers are most engaged. Subscription status lives on the customer record and in exports, giving you a reliable list ready for outreach whenever you need it, and customers can manage their own preferences from their account to keep consent current and your list compliant. Start collecting now and you will be ready to activate SMS campaigns as capabilities expand on the platform.
For more details, visit our documentation.
New Feature
Related Products

Turn every product page into a discovery opportunity for your customers and a bigger basket opportunity for your winery.
What's New
Customers browsing a product page now see personalized wine recommendations below it, creating a natural path to explore more of your catalog. The engine factors in both the product being viewed and the individual customer's purchase history, so suggestions never feel generic or one-size-fits-all. No manual curation or ongoing maintenance is required as the engine runs in the background and keeps recommendations fresh automatically. New tenants get the widget automatically, and existing sites can add it with a single template tag from your designer.
For more details, visit our documentation.
Update
AI Personalization Engine
Get smarter recommendations across every touchpoint, automatically, with nothing required on your end.
What's New
The Personalization Engine now learns from real purchase behavior across the Commerce7 network, surfacing recommendations that reflect what your customers actually want. Every feature it powers, including Dynamic Cart Upsells and Related Products, gets smarter automatically with no intervention required on your end. You benefit from the upgrade immediately with no changes to your setup, and your existing product and inventory settings are fully respected. Built-in performance tracking lets you measure recommendation impact and optimize over time.
New Feature
Likes and Dislikes

Give your staff real preference data to draw on during every interaction, so recommendations feel personal rather than generic.
What's New
Customers rate their past purchases and club shipments with a simple thumbs up or down, giving your staff genuine preference data rather than guesswork. Those ratings are visible directly on the customer record and in Insights, so your team can walk into any interaction knowing what a customer has loved and what has not landed, making recommendations feel genuinely personal. As ratings accumulate they also feed the Personalization Engine, making automated recommendations smarter for that customer over time.
For more details, visit our documentation.
New Feature
Guest Intelligence

Surface key guest context the moment an email address is entered, so your staff can deliver a more personal experience from the first interaction.
What's New
Guest insights surface the moment an email is entered, so your staff can personalize the experience before the conversation even starts. Club members, frequent visitors, and high-value guests are identified instantly, giving your team the context they need to deliver more relevant hospitality and recommendations. Profiles stay automatically up to date across purchases, visits, and memberships, and when you opt in, your existing customer records are enriched from day one so the feature is useful immediately.
For more details, visit our documentation.
Update
Email Enhancements
Send faster, start stronger, and easily evaluate performance.
What's New
Campaign sends are now faster thanks to improved batching, so time-sensitive messages like event promotions and flash offers reach inboxes when they actually matter. Four new templates give your team a strong starting point for the emails you send most: Visit Us, Event Announcement, Exclusive Promotion, and Wine Club Sign Up. Campaign metrics now display as percentages alongside raw numbers so you can assess performance at a glance, and staff can send one-off emails directly from a customer record using a template or plain text without leaving the admin or disrupting their workflow. Learn more.
New Feature
Email Automations

Set up trigger-based email flows that send automatically when key customer moments happen, so no opportunity slips through the cracks.
What's New
Trigger-based automations handle the follow-up your team never has time for, covering cart abandonment, post-visit and birthday outreach without anyone having to remember to hit send. Condition-based rules let you get specific by SKU, order value, experience type, or club tier so every automated send stays relevant to the person receiving it. You can stack multiple automations per trigger to build sequenced flows like a two-part cart abandonment series, and a queue view gives you full visibility into every upcoming send with the ability to cancel an individual email before it goes out.
For more details, visit our documentation.
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